Opinion Corp in the Media

Reputation Management: When Your Business is Disparaged Online

 “Question: Where do you hide a dead body? Answer: On the third page of Google results.” – Lori Randall Stradtman, Online Reputation Management for Dummies

Yes, we`ve come that far. The theme of internet reputation has even spawned a genre of jokes. Forbes` Susan Adams has aligned the steps to take to protect your personal reputation online.

 But what do you do when it’s your company that has gotten slimed and maligned unfairly in the press or on one of the prevalent consumer feedback sites such as PissedConsumer.com? Do you fix it? Can you fix it? Do you need to hire a pro?

Need to Rant? Sites Where You Can Complain

COLUMBUS, GA (WTVM) – From restaurants to retailers, digging up details about a company isn’t very difficult these days. “More than 60% of us go online before we buy or hire,” says Angie’s List Director of Communications Cheryl Reed.

CNN Money

How to Get What You Want From Customer Service

(MONEY Magazine) – Press 1 if you’re delusional enough to think that the customer service rep you just spoke with actually gives a damn about your $5,000 cellphone bill, your exploded microwave or cancelled-without-notice flight.

Who’s Talking About Your Company Online?

“Unethical behavior by Beachbody…watch out!” wrote one customer on PissedConsumer.com, an online forum, in June. The customer railed against the Santa Monica, California — based maker of fitness videos, claiming that it charged for something the customer didn’t intend to order online. In the comment box, Tiana, a customer service representative from Beachbody, wrote, “I’m so sorry to hear that you had a bad experience.” She left her contact information and added, “I would be glad to assist you and help to restore your faith in our company.”